The Most Important Limits in Website Response Times

The Most Important Limits in Website Response Times

In order to truly enhance your overall website visibility within search engine results and visitors, you must ensure your website is optimized for speed and performance. Did you know that the overall response time and performance of your website plays a direct role in how search engines rank your website for your specific keywords? In our current digital landscape, modern visitors demand stability and speed. Should your website take too long to load, even by only one second, a significant number of visitors will exit your site without a second thought.

Therefore, if you wish to cultivate a website that not only ranks well among search engines, but also one capable of satisfying the performance requirements of visitors, you must isolate your focus on improving your website response times. The most effective way to accomplish this goal is to fully understand the most important limits when it comes to response and loading times. After gaining this knowledge, you can fine-tune the speed and overall functionality of your site.

The Three General Response Time Limits

Although our industry is enhancing its ability to produce high-performance websites, the following is considered the absolute maximums when it comes to your website response time:

1.) 0.1 Seconds – When you have a system that reacts within this time limit, users feel as if the website is instantaneously responding. Although there are many elements that are almost impossible to react within this speed, should you accomplish this goal, you’ll find your visitor loyalty and engagement will significantly increase.

2.) 1.0 Seconds – Generally speaking, this is about as fast as a standard user thinks. Although they will notice the slight delay, the duration of this delay is insignificant. While a response time within this duration doesn’t sway users away from your website, the user will feel as if they’ve lost the sensation of working directly with the data. For the majority of websites, you should strive to gain a response time as close to this limit. When accomplished, you’ll notice your visitor engagement will increase.

3.) 10 Seconds – This is the absolute limit when it comes to maintaining user’s attention. Of course, as users begin to experience faster response times on multiple platforms, they will begin to demand and expect a much faster response time, which is generally half of this upper limit. Should you keep a response time around 10 seconds, you’ll notice many visitors will exit your site and continue their search for a faster performing website. If you cannot decrease your website response time, you should strive to provide feedback regarding the process time. A small indicator regarding the processing time will keep users engaged and will reduce the likelihood of a user exiting out of your website.

The Benefits of Container Style Website Design

The Benefits of Container Style Website Design

Throughout the past several years, it seems trends and visitor expectations within website design is constantly shifting. In fact, these changes in industry trends tends to happen every year. Perhaps the biggest change to hit the design industry is the usage of mobile devices to access websites. Starting in 2014, the use of mobile websites finally exceeded desktop access. Because of this, the use of responsible design cultivated to provide mobile users an exceptional experience is practically mandatory to remain current. The results of these changes is a simplified user interface, which generally utilized container style cards to highlight products and specific information.

Container-Style Design – A Definition

In order to fully understand this alteration within the design industry, you must first understand what a container-style design actually is.

In the most fundamental sense, container-style cards are just that – small containers that hold a specific amount of highly-focused information within them. Every card represents a unique thought. This type of design can hold literally every type of content; ranging from text, visuals to videos. While the information within each container card differs, they all work together under an umbrella theme.

Many designers call this form of design the container model, and it’s being celebrated by both big and small companies as providing a clean, instantly comprehensible engagement regardless of how a visitor is accessing your website. This benefits user engagement as it allows visitors to quickly scan your website and easily locate the information they are in search for. Because many users utilize a touchscreen interface, the container model theme is ideal as it can be easily navigated within this advanced-style engagement.

The versatility of container-style cards has many experts within this industry proclaiming it the future of website design and digital interactions. Because container cards feature outstanding responsiveness, calling upon this design trend is almost mandatory for many businesses. As these cards are built in frameworks, which can expand and contract as needed, the grids automatically restructure themselves based upon the device visitors use. Due to the mass amount of variation in how visitors will engage with your site, building a framework-centric website is almost a requirement to retain engagement and ensure every visitor experiences the same level of interactivity and simplicity.

As with many web design elements, the future of container-style cards is rapidly evolving. As the technology available to the majority of Internet users evolves and devices are capable of supporting advanced website performance, the structure and layout of container cards will also evolve. This is absolutely a website design method that is worth investigating and testing on your various platforms.